Bel is an ambitious young lady with an eye on a chair in the Lysandre Labs board of directors. The type to use whatever is within her means of disposal in order to achieve her goals, she finds sly intimidation and blackmail as useful skills within her arsenal. In her defense, people shouldn't leave incriminating information lying around.
Regardless of her methods, her ultimate goal is to put herself into a position of power so that she can enact the changes that she believes will not only increase the company's innovation, but also improve the lives of its employees.
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Keeps an extensive list of contacts and people who owe her favours. Knows someone who knows someone. In short, she has an astounding ability to network.
Although she doesn't advertise it, she's a more than decent hacker and programmer.
Her affinity is with fire. It's not very powerful, but it's enough for her to light things on fire. She finds it particularly useful for dramatic effect, to light other people's cigs, and to burn paper.
Malva (mother):
Forsythia (girlfriend): Bel and Thea have been butting heads since they were kids. As they've gotten older, Bel thinks it's amusing to rile her up, because she's usually so enthusiastic and peppy about things. They have similar motives, but vastly different ways of going about achieving their goals.
Despite her first Pokémon being a Pyroar, she's more of a canine person. However, her Pyroar is undisputedly the leader of her team.
Lobelia is a genus of flowering plants. While it is sometimes used in herbalism, some varieties of the plant are considered poisonous. Lobelias symbolize malevolence.